RSS and The 80/20 Rule - How To Gain More Back Links To Your Website in Much Less Time

By Megan Carruth

Link building. It's the topic that just won't go away; the ultimate SEO time zapper. And as search engines move towards more eloquent and sophisticated link analysis algorithms, link building will continue to be to be a main stay in SEO.

But with such enormous emphasis placed on quality backlinks, and with so little hours in a day to acquire them, how can webmasters optimize their link building to get more links in less time?

The answer lies in Pareto's Principle: By observing the 80/20 rule.

Here's why.

Many "high returning" link building methods that you hear about within the expert SEO-sphere are also high risk; especially for a novice or intermediate SEO. A high quality, relevant article takes time to concept and to write. If submission at your channel of choice doesn't pan out the way you hoped, (say it gets buried on Digg) your options become severely limited. Meaning, you've now got duplicate content on your hands, and no one wants duplicate content. If not risky, distributing content manually over multiple channels is, at best, time consuming.

Other examples of link building time zappers are surprisingly some of the most tried and true methods: Forum marketing and directory submission.

While these are totally viable and effective link building methods, (assuming you choose reputable and high PR forums and directories) they also can yield diminishing returns. The value of a few forum and directory links just isn't justified by the time spent manually acquiring them, time that could be spend on methods charged with producing 80% of your returns.

So where, then, should you concentrate this magical 20%?

Syndication.

Let me say this again:

Syndication.

I'm not talking about just creating an RSS feed for your blog. I'm talking about transferring a good portion of all of that link building time and energy into time spent understanding, targeting and leveraging a good content syndication strategy.

Understand that RSS is compounding function; one that can increase your backlinks exponentially. An RSS link is the link that keeps on linking... so of course you want to maximize its effectiveness. You can do just that by following a few simple guidelines that, when applied within the context of the 80/20 rule, will gain you more backlinks in less time:

First, identify the audiences you should be reaching, and then maximize that reach. For example, encourage your customers to receive updates about your business from a "what's new" section of your website or reach your peers and top business referrers by offering a feed from your industry related blog.

Leverage your resources by expanding your web properties and setting up feeds for them. Cross link accordingly and point back to your main domain within some your feed items. Identify new topics and resources appropriate for content syndication, and research sites that pull content from your genre (so you can submit your content there!)

Leverage other people's resources.

Wanna be picked up by Google News? Submit your article to a site that's syndicated with them. It's surprisingly easy to get published with some of these sources (americanchronical.com is one example,) and if you're picked up you could gain backlinks in massive quantities, not to mention invaluable exposure.

Optimize, promote and track your feeds.

Make sure your RSS systems automatically notifies RSS search engines and news feeds of your recent content adds. SEO your feed templates and create a linking strategy to and from your feed content. The importance of enlisting subscribers from your website can not be overestimated; continually experiment with new ways to call your visitors to action within your blog content and create metrics to understand how your efforts are working to achieve maximum subscribers.

RSS aside, the 80/20 rule applies to all areas link building, not just syndication. A theoretical formula for approaching a link building strategy from Pareto's perspective can be reduced to this:

20% of your link building time will result in 80% of your links. It therefore stands to reason that figuring out what that 20% winner is, and then expanding it, is the most viable means of getting more back links in less time.

Megan Carruth, a.k.a. "BizDev Marketing" is an online marketing and business development consultant who helps small businesses make their mark online with customized, full-scale online communication solutions. You can view her free website link building strategies at The Link Kitchen and Women In Business - how to gain respect and communicate like a pro Article Source: http://EzineArticles.com/?expert=Megan_Carruth

8 Steps to RSS

By Sean R Mize 

There are several Internet bloggers who are making use of RSS feeds, but they don't truly succeed. So that you don't get to follow their unfortunate path, here are 8 steps to RSS:

1. Describe your RSS. You have to provide at least a brief overview of what your RSS feed is. You can also make use of this part so you can add your keywords. This way, even your RSS becomes searchable in search engines.

2. Include the publishing dates. It's your responsibility to inform your visitors if what they're reading is old news. Another method is to archive all of your older entries. This is because they tend to get buried among the newer ones.

3. Stick to the terms and conditions. If you don't like your RSS feeds to be cut off indefinitely, make sure that you have fully understood and are honoring the policies of your RSS syndicator.

4. Post consistently. Usually, feeds get cut off if you don't post anything new for your RSS feeds. You basically don't have to do this every day. Even once every week is good enough for a start.

5. Break your text. Long texts can certainly bore your visitors, and you don't like that. It may be best if you can utilize images or present important points in bullet form.

6. Include the number of comments. Let your visitors know that you have a topic worth discussing for. When they know they're a lot who participated, then most likely, they will be encouraged to join.

7. Share a little of yourself. Don't forget to give your readers snippets of yourself with your feeds. This way, you can be more personal with your approach.

8. Add an RSS feed icon. An RSS button makes it very much easier for your readers to share your feeds with others or even bookmark you. Think of how much additional traffic it can give you.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide' Download it free here: Secrets of Article Promotion Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks. Article Source: http://EzineArticles.com/?expert=Sean_R_Mize

Best RSS - 5 Best Methods to Advance in RSS

By Sean R Mize 

Another great improvement on the Internet is the creation of RSS. It is an acronym for Real Simple Syndication where web users can subscribe to the content of their favorite web pages directly via their desktop computers. It's also a positive development for webmasters, bloggers, and online businesses because they will have an easy way to deliver web content to internet users. You can use RSS to promote your website, keep your blog readers, or if you have something to sell you can directly feed your new product information, updates and promotional gimmicks. There are 5 best methods to advance in RSS. These can help you in your marketing and promotional campaign using RSS.

1. Content is always important. The success of your RSS drive depends on how important is your content. Web users subscribe to feeds primarily because they want useful information delivered to them regularly.

2. Always update your content on a regular basis. It would not help your RSS drive if you don't have something new to offer. Web users will just delete their subscription and look for other feeds.

3. Usually, RSS feeds are delivered to the subscriber's computer showing only the title of your content. So, it is important that you create catchy titles that can surely grab the attention of your readers.

4. Whether you are publishing from your web site or blog, don't forget to place the orange RSS button on it. Put it in a prominent place in your web pages so that web users can easily spot it and if they like your content, subscribe from your site.

5. When publishing content, always double check for errors. Remember that RSS feeds are delivered instantly and in real time. You don't want your subscribers to read content full of errors. They can instantly access your feeds upon publishing it, so be very careful when you broadcast your web content.

Do you want to learn more about how I do it? I have just completed my brand new guide to RSS success, 'Secrets of RSS for Profit' Download it free here: RSS for Profit Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks. Article Source: http://EzineArticles.com/?expert=Sean_R_Mize

6 Steps to Get Started with RSS

By Sean R Mize 

An RSS feed will be a truly great resource not only to your website but to your target market as well. This is because you can feed them with new contents every day, something that they're looking forward to.

Here are 6 steps to get started with RSS:

1. Don't feel too obsessed. Technology such as RSS can compel you to get "addicted." Information overload, however, is not good to your readers. Leave them with something enough room to arouse curiosity and enrich their minds.

2. Set a good time to do an RSS feed. An RSS feed requires time from you too. As much as possible, you should allocate a definite period when you can write articles or look for excellent feeds to share to your readers.

3. Archive your RSS feeds. Older articles in archives can be left in oblivion as newer ones take over the feeds. However, there will always be a number of your customers who may be interested with these historical articles. You can then set up an RSS archives and deliver these archived articles right to their inbox.

4. Include feeds from other websites. You can generally improve your contents by adding at least 3 feeds from other niche-related websites into yours. This way, you can provide more information to your target customers or to your blog readers.

5. Use great descriptions for your RSS feeds. Your RSS should capture the attention of your readers.

6. Submit your RSS to RSS directories. You don't have to rely solely on direct traffic. You can further increase it by submitting your RSS feeds to directories. This is to inform your untapped market that you have an RSS feed that will be of great use to them right at their own website.

Do you want to learn more about how I do it? I have just completed my brand new guide to RSS success, 'Secrets of RSS for Profit' Download it free here: RSS for Profit Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks. Article Source: http://EzineArticles.com/?expert=Sean_R_Mize

5 Hot RSS Tips To Increase MLM Blog Traffic

By Jon Roussel

What is RSS and how can it help you increase MLM blog traffic?

RSS stands for 'Really Simple Syndication'. RSS lets you directly deliver your content to all interested parties so they do not have to surf to find your content.

It syndicates your content. It helps you send updated headlines and brief summaries to your subscribers. It is a more efficient way to get your content 'out there, so you can increase MLM blog traffic.

RSS feeds provide an effective means to advertise new content on other websites without the hassles and spamming issues of mass email newsletters.

You can create an RSS Feed without coding it yourself by using an easy to use software applications that can format your XML. You can find some excellent RSS feed plug ins at Feedburner, Feedblitz or FeedForAll.

Here are five tips to set up and maximize your own feeds.

1. Set up Your Own RSS Feed

First, set up an RSS Feed for your site.

A blog created with Blogger or Wordpress will provide you with an RSS Feed that you can place on your site. Get a XML or RSS orange button and place it on your site. Link it to your RSS Feed url - this is your atom.xml link if you're using Blogger. You can also get buttons for feeds in various readers by going to Feedburner, Feedblitz or FeedForAll.

2. Place Other RSS Feeds On Your Site

You can place headlines on your site www.feedburner.com and gives you a headline animator. This will display the RSS feed's headlines with links to the content.

You can also put other content from a feed on your site, you can use http://www.feeddigest.com/ for free to automatically update news and feed content on your blog.

3. Place MSN Search Results Directly on your blog.

MSN has a beta program using RSS in their search. You can put RSS search results directly onto your blog. It can enrich your site with daily updated content. Fresh updated content will draw more eyeballs and increase MLM blog traffic.

It is easy to do; just add "&format=rss" at the end of the URL in your MSN search engine query.

4. Put Yahoo Results on your blog

5. Place the correct tags on your blog and in your posts

Tags are essentially keywords for blogs and you should always use them to increase MLM blog traffic.

Tags have recently gained attention because Technorati, which indexes 4.5 million blogs, started sorting blog posts by using tags

Simply place this code in your blog:

<a href="http://technorati.com/tag/Computers">Computers</a>

Using the correct tags, creating different feed options and placing other feeds on your site are some simple methods to increase MLM blog traffic.

Jon Roussel is a successful internet marketer in Beverly, MA He helps people succeed with a home based business that will generate a long term reliable leveraged residual income. Learn more at Jon Roussel's Website Article Source: http://EzineArticles.com/?expert=Jon_Roussel

5 Keys to RSS

By Sean R Mize 

The term "RSS" was unheard of a number of years ago. But today, this marketing technique is becoming to be one of the easiest and most effective means of reaching out to as many target consumers as possible.

Here are 5 keys to better RSS feeds:

1. Make sure that the customer support of the RSS feeds service can be reached at all times. Just imagine if the system bogs down, and you have to make an important update about a new product that's about to be launched. That's why you have to ensure that the feeds system can be reached 24/7. You should also be provided with all means of communication, such as a telephone number, e-mail address, and even an office address.

2. Promote your RSS feeds as often as possible. Your main goal is to gather as much subscribers as possible to your feeds. That is how you can implement effectively your viral marketing techniques. It may be advisable to place them in conspicuous places or create ads and articles abut them.

3. Learn to evaluate your RSS feeds. Since this is going to be your marketing tool, it is always advisable to assess its effectiveness. This will allow you to keep up with the changes, especially when it comes to Internet evolution. Most of all, you can modify the system, whenever necessary, to improve their efficiency.

4. Study the terms and conditions of the RSS syndicators. There are different policies implement by your feeds system, and it's important that you know them by heart. You don't want to be banned from them, don't you?

5. Always publish unique and original articles. Plagiarism doesn't create pride but only tarnished reputation. So as much as possible, only publish original articles. Remember there are many who are going to read them.

Do you want to learn more about how I do it? I have just completed my brand new guide to RSS success, 'Secrets of RSS for Profit' Download it free here: RSS for Profit Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks. Article Source: http://EzineArticles.com/?expert=Sean_R_Mize

Quick RSS - Time Tested Strategies to Quickly Profit With RSS

By Sean R Mize 

Utilizing Rss for any business is a great move. It allows your products to move more quickly and generate bigger profits for your company. Not surprisingly, a lot of people then know that utilizing rss is a great advantage for their business.

RSS can be sent through email. These are like your normal everyday email but with RSS embedded on it. The good thing about this is that these kinds of RSS emails are not screened using spam filters so they reach the inboxes of users instead of being directed to the Bulk folder.

An RSS feed button placed on your website is also a smart move, because this way all of your updates will automatically be sent to your many subscribers. One of the benefits of having RSS feeds on your site is that it will increase the flow of traffic to your business - and every well-meaning internet marketer knows that the bigger the traffic, the better the profits. If your RSS feed becomes popular, you will earn profits a lot faster. Also, adding an RSS feed to your blog or your website will also increase your rankings in search engines. The better ranking your page gets, the more money you earn. So you also need to update your website on a regular basis to ensure that people visit it from time to time, thereby increasing your chances of being ranked high on the search engines listings.

Profits can even be increased by charging a small fee for your RSS, but this can only be done if you really offer some very vital and unique content that is hugely in demand with your clients. Remember that your RSS content should be a hundred times better than your competitor's in order to actually be worthy of the charger you are planning to introduce to your subscribers.

Do you want to learn more about how I do it? I have just completed my brand new guide to RSS success, 'Secrets of RSS for Profit' Download it free here: RSS for Profit Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks. Article Source: http://EzineArticles.com/?expert=Sean_R_Mize