Sunday, March 9, 2008

RSS - Is It The Real Deal?

By Chris David Young



There are several ways to generate traffic to your website. One of the newer ways to get more traffic is through RSS feeds. When you visit one of the more popular news websites, they use RSS feeds to broadcast the latest headlines and news updates happening. Many blogsites also use these feeds to update to subscribers.


RSS means real simple syndication. In order to view RSS feeds, you will need to pick up an aggregator. A few of the main places on the Internet to find an aggregator will be at Technorati, del.icio.us and Feedburner. Right now, Feedburner is one of the newest and hottest RSS sites on the Internet. They were sold to Google last year, so you know Feedburner is a popular site.


These type sites are very popular among bloggers and individuals that use their websites or blogs for business. These RSS sites are made up as communities functioning as feed publishers and aggregators.


Many people use RSS feeds to read the newspaper on the web, read their favorite blogs, and read the CNN headlines and news stories that update throughout the day. These days, RSS feeds are so widely used almost anyone who is marketing information products or services have found a wider audience by using RSS feeds.


When someone subscribes to a RSS feed, they receive automatic reminders whenever new information and updates is received in the feed. This lets the readers stay in touch with everyone that use RSS feeds to broadcast with.


There are some direct advantages to using RSS feeds for email marketing techniques. There are no delivery issues, everything gets delivered and there are no spam complaints with them. Because of this feed, there is every chance that your message will be delivered to the readers.


One of the greatest benefits to using RSS is for improving your search engine ranking when you include this on your website or blogsite. A large part of search engine ranking are sites that are constantly updated with fresh content added to them. RSS feeds allow your website to get noticed when sites are updated. This will result in higher ranking with the search engines and more traffic.


Is any of this confusing? It can be confusing to understand and use, if you are not very familiar with seeing how this all ties in. The nice thing is that you do not need to know all of the finer details to having a RSS feed work for you.


At every RSS site community online, you will be able to convert your website or blogsite to begin a feed. Some of these RSS community sites you will spend some time at trying to ensure that you are hooked up and broadcasting. Some of these sites are more user friendlier than others.


Out of these, Feedburner, is the most user friendly of the RSS communities available on the Internet. It makes your feed more powerful, useful and easier to use. Getting your site burned is an easy set up with step by step instructions. Feedburner gives you several options to choose from to burn your site to feed with. All of the options are explained in simple detail.


Take the time to understand all of the options and put aside some time to learn how Feedburner operates. One of the main things they will allow you to do is track how many people are subscribers to your feed. This is invaluable information for you to have as a marketer.


Feedburner will also automatically ping other directory sites to let them know that your site has been updated. This site also allows individuals to subscribe to feeds via email as an option. In this way, whenever you update your site or blog, your feed subscribers receive an email notification.


Having a RSS feed is a powerful tool to get to know. This will help you generate more traffic than you ever would have had without it. Many Internet marketers have found that since they added a feed, their traffic and exposure has increased threefold. With the power of this to also boost search engine ranking, having a feed and learning to use it for your business will only bring in more sales.


As with anything else, do not use this method to overload your subscribers with spammy broadcast or you will lose them. Updating with fresh original content that flows well and informs well is the ticket.


Create attention grabbing headlines that will have your subscribers wanting to read your updates is great. But don't compromise yourself by providing content that will not back up your headline.


Learn more about RSS feeds by visiting some of their communities. Don't look this gift horse in the mouth, then let it get away from you. There are thousands of Internet marketers that use this tool almost exclusively to generate a very lucrative income.








Chris Young is an experienced Online Marketing Expert and enjoys about writing about various topics, one of his favorites being the Field of Internet Marketing. For more information on how he is able to earn money from home with an Internet Business you can visit one his favorite sites here http://www.ArpanetInternational.com


Sunday, March 2, 2008

How To Use RSS Feed More Effectively To Increase Traffic

By Jeff Schuman

 Platinum Quality Author

Getting more traffic and building a mailing list are two of the big keys to making money on the Internet. If you have a website or blog and are not using RSS feeds correctly then you are probably missing out on valuable opportunities to increase traffic.


RSS is the acronym for Really Simple Syndication and it is basically a format that is used all over the internet for syndication of news and other related sites, which can include all major news sites and personal web logs.


Many people will use RSS feed to help them increase their traffic for their home business.


There are five key ways to use RSS feed as a successful business tool for you.


One: You want to use RSS feed to get your domain blog-rolled but you first have to have the RSS in place. So if you don't know how to put it in place than you need to learn how.


You can do this by attaching links from other blogs and websites to your blog and website. This will help to increase your link popularity.


Two: Submit your RSS feed to the RSS directories. You will be able to drive a lot of traffic to your link this way and it will help to increase your link popularity with the search engines.


Three: Be sure and keep your RSS feeds up to date. You have to do this if you want to be indexed by search engines on a more frequent basis.


Four: Use RSS press release. This has many advantages and one of them being that you won't need to use email marketing as much because you will be able to spread the news to the important places as it comes in.


Five: Use RSS for real time advertising. For example, if your customer wants a product that is not currently available, when it becomes available you can use RSS to notify them.


This will help your customer service be better and will help increase customer loyalty also. Part of the success to making more money online is taking care of people when you get the chance.


Six: Many internet marketers still do not understand the importance of branding themselves. You do that several ways, but being able to establish your own credibility is a big key.


You can keep your name in front of your subscribers and build your credibility using RSS feeds. Over time you become a trusted source for quality information if you do it correctly.


A couple of websites I came across that offer good information on setting up a RSS feed are:


http://www.rssfeedgenerate.com/


http://www.whatisrss.com/


This should give you some ideas on how to use a RSS feed to increase traffic. Traffic is the name of the game and you need it coming from as many different sources as possible if you are trying to make more money online today!









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Jeff Schuman - EzineArticles Expert Author